Market Intelligence

St. Tammany Parish, LA

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

St. Tammany Parish, Louisiana, a core county of the New Orleans-Metairie-Slidell, LA-MS market, holds $7.7B in deposits across 27 insured institutions and 76 branches. Hancock Whitney Bank is the largest deposit holder at 22.8% share. The top three banks hold 51% of deposits, which places the county in the Moderate band. Deposits have grown 12.7% since 2020 while the branch count fell by 8.4%. It produces $13.3B of output, ranking #293 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$13.3B
#293 of 1,523
Population
279,108
#262 of 1,523
GDP per Capita
$47,756
#645 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$7.7B
#241 of 1,523
Deposits per Capita
$27,688
#483 of 1,523
Deposits per Branch
$102M
#571 of 1,523
Competitive structure
Insured Institutions
27
#120 of 1,523
Branches per 100k Pop.
27.2
#597 of 1,523
Median Deposits per Institution
$106M
The median deposits booked by a single institution in the county. #853 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
62.3%
of county deposits held by banks with $100M to $100B in assets. #939 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
51%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+12.7% over 5 years
$6.9B
2020
$7.5B
2021
$8.1B
2022
$7.6B
2023
$7.8B
2024
$7.7B
2025

Branches: 83 in 2020 to 76 in 2025. Institutions: 26 to 27. Top-three share: 54% to 51%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Hancock Whitney Bank$1.8B22.8%9+34%
JPMorgan Chase Bank$1.3B17.2%6+14%
Capital One$809M10.5%4-33%
Regions Bank$727M9.4%4-19%
Resource Bank$645M8.3%6+4%
Gulf Coast Bank and Trust Company$453M5.9%4+55%
BankPlus$326M4.2%2+361%
Home Bank$291M3.8%6+37%
b1BANK$226M2.9%1+251%
First Horizon Bank$178M2.3%3-1%
Citizens Bank & Trust Company$161M2.1%5+30%
Heritage Bank of St Tammany$157M2.0%4+55%
Fidelity Bank$128M1.7%3+35%
Crescent Bank$106M1.4%1+26%
American Bank$75M1.0%2+48%
Metairie Bank & Trust Company$67M0.9%2+99%
Bonvenu Bank$43M0.6%1no 2020 presence
Bank of Louisiana$42M0.5%1+30%
Investar Bank$41M0.5%1-28%
Citizens Savings Bank$35M0.5%1+38%
Renasant Bank$33M0.4%3no 2020 presence
Fifth District Savings Bank$30M0.4%1+8%
Red River Bank$30M0.4%1+202%
First American Bank and Trust$11M0.1%1+8%
M C Bank & Trust Company$10M0.1%1no 2020 presence
Mutual Savings and Loan Association$5M0.1%1-29%
Woodforest National Bank$4M<0.1%2-12%

The 27 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the New Orleans-Metairie-Slidell market

St. Tammany Parish is one of 10 counties that make up the New Orleans-Metairie-Slidell, LA-MS market, a Combined Statistical Area (ranked #44 of 293 U.S. markets by economic output). It produces 15.9% of the market’s output and holds 17.3% of its deposits.

MeasureSt. Tammany ParishShare of parent market
2024 GDP$13.3B15.9%
Deposits$7.7B17.3%
Population279,10820.6%

View the full New Orleans-Metairie-Slidell market profile →

Recruiting in St. Tammany Parish

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like St. Tammany Parish.

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