St. John the Baptist Parish, Louisiana, a core county of the New Orleans-Metairie-Slidell, LA-MS market, holds $456M in deposits across 7 insured institutions and 8 branches. Capital One, National Association is the largest deposit holder at 36.2% share. The top three institutions hold 73.1% of deposits, which places the county in the concentrated band. Deposits have fallen 4.0% since 2020 while the branch count fell by 1. It produces $3.1B of output, ranking #765 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 9 in 2020 to 8 in 2025. Institutions: 7 to 7. Top-three share: 79.6% to 73.1%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Capital One, National Association | $165M | 36.2% | -25% |
| JPMorgan Chase Bank, National Association | $88M | 19.3% | +15% |
| Regions Bank | $80M | 17.6% | +1% |
| First American Bank and Trust | $69M | 15.1% | +49% |
| First National Bank USA | $41M | 9.1% | +25% |
| United Community Bank | $10M | 2.2% | -34% |
| Woodforest National Bank | $2M | 0.4% | -8% |
The 7 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the New Orleans-Metairie-Slidell market
St. John the Baptist Parish is one of 10 counties that make up the New Orleans-Metairie-Slidell, LA-MS market, a Combined Statistical Area (ranked #44 of 293 U.S. markets by economic output). It produces 3.7% of the market’s output and holds 1.0% of its deposits.
| Measure | St. John the Baptist Parish | Share of New Orleans-Metairie-Slidell market |
|---|---|---|
| 2024 GDP | $3.1B | 3.7% |
| Deposits | $456M | 1.0% |
| Population | 39,875 | 2.9% |
View the full New Orleans-Metairie-Slidell market profile →
Recruiting in St. John the Baptist Parish
Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like St. John the Baptist Parish, on a retained basis.
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