Market Intelligence

Anderson County, TN

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Anderson County, Tennessee, a core county of the Knoxville-Morristown-Sevierville, TN market, holds $1.3B in deposits across 13 insured institutions and 18 branches. Regions Bank is the largest deposit holder at 27.5% share. The top three institutions hold 58.6% of deposits, which places the county in the moderately concentrated band. Deposits have grown 17.4% since 2020. It produces $6.0B of output, ranking #527 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$6.0B
#527 of 1,523
Population
82,066
#699 of 1,523
GDP per Capita
$73,234
#168 of 1,523
Deposit market
Total Deposits
$1.3B
#809 of 1,523
Deposits per Capita
$16,340
#1,111 of 1,523
Deposits per Branch
$74M
#996 of 1,523
Competitive structure
Insured Institutions
13
#442 of 1,523
Branches per 100k Pop.
21.9
#882 of 1,523
Median Deposits per Institution
$52M
The median deposits booked by a single institution in the county. #1,392 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
30.5%
of county deposits held by banks with $100M to $50B in assets. #1,235 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
58.6%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total county deposits (nominal), 2020 to 2025+17.4% over 5 years
$1.1B
2020
$1.2B
2021
$1.3B
2022
$1.3B
2023
$1.3B
2024
$1.3B
2025

Branches: 18 in 2020 to 18 in 2025. Institutions: 12 to 13. Top-three share: 54.5% to 58.6%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
Regions Bank$369M27.5%3+15%
Pinnacle Bank$263M19.6%1+95%
Truist Bank$155M11.6%2-6%
Bank of America$140M10.5%1+2%
TNBank$134M10.0%2-2%
Southern Bank of Tennessee$79M5.9%1+40%
Home Federal Bank of Tennessee$52M3.9%1-7%
One Bank of Tennessee$49M3.6%2-2%
Community Trust Bank, Inc.$39M2.9%1+20%
Peoples Bank of the South$34M2.5%1-6%
United Community Bank$22M1.7%1no 2020 presence
JPMorgan Chase Bank$5M0.4%1no 2020 presence
FSNB$2M0.1%1-6%

The 13 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Knoxville-Morristown-Sevierville market

Anderson County is one of 13 counties that make up the Knoxville-Morristown-Sevierville, TN market, a Combined Statistical Area (ranked #59 of 293 U.S. markets by economic output). It produces 8.9% of the market’s output and holds 4.0% of its deposits.

MeasureAnderson CountyShare of parent market
2024 GDP$6.0B8.9%
Deposits$1.3B4.0%
Population82,0666.6%

View the full Knoxville-Morristown-Sevierville market profile →

Recruiting in Anderson County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Anderson County.

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