Bartow County, Georgia, a county in the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL market, holds $2.1B in deposits across 11 insured institutions and 16 branches. Ameris Bank is the largest deposit holder at 17.6% share. The top three banks hold 43% of deposits, which places the county in the Fragmented band. Deposits have grown 26.8% since 2020 while the branch count fell by 20.0%. It produces $6.7B of output, ranking #492 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 20 in 2020 to 16 in 2025. Institutions: 12 to 11. Top-three share: 43% to 43%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| Ameris Bank | $371M | 17.6% | +110% |
| Bank OZK | $309M | 14.7% | +102% |
| Wells Fargo Bank | $234M | 11.1% | -18% |
| Southern States Bank | $225M | 10.7% | no 2020 presence |
| United Community Bank | $178M | 8.5% | +42% |
| Truist Bank | $164M | 7.8% | -37% |
| Bank of America | $163M | 7.7% | +28% |
| Renasant Bank | $141M | 6.7% | +24% |
| Synovus Bank | $128M | 6.1% | +43% |
| Regions Bank | $97M | 4.6% | +23% |
| First National Community Bank | $96M | 4.5% | +25% |
The 11 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Atlanta--Athens-Clarke County--Sandy Springs market
Bartow County is one of 42 counties that make up the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL market, a Combined Statistical Area (ranked #10 of 293 U.S. markets by economic output). It produces 1.3% of the market’s output and holds 0.8% of its deposits.
| Measure | Bartow County | Share of parent market |
|---|---|---|
| 2024 GDP | $6.7B | 1.3% |
| Deposits | $2.1B | 0.8% |
| Population | 120,800 | 1.6% |
View the full Atlanta--Athens-Clarke County--Sandy Springs market profile →
Recruiting in Bartow County
Deposits are spread across a competitive field of institutions, so the bankers worth recruiting are dispersed across more of them. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Bartow County.
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