Market Intelligence

Gwinnett County, GA

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Gwinnett County, Georgia, a core county of the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL market, holds $24.4B in deposits across 40 insured institutions and 167 branches. Wells Fargo Bank, National Association is the largest deposit holder at 19.6% share. The top three banks hold 50% of deposits, which places the county in the Moderate band. Deposits have grown 21.3% since 2020 while the branch count fell by 8.2%. It produces $56.4B of output, ranking #77 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$56.4B
#77 of 1,523
Population
1,018,099
#49 of 1,523
GDP per Capita
$55,390
#453 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$24.4B
#100 of 1,523
Deposits per Capita
$23,928
#662 of 1,523
Deposits per Branch
$146M
#212 of 1,523
Competitive structure
Insured Institutions
40
#39 of 1,523
Branches per 100k Pop.
16.4
#1,215 of 1,523
Median Deposits per Institution
$274M
The median deposits booked by a single institution in the county. #192 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
34.1%
of county deposits held by banks with $100M to $100B in assets. #1,304 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
50%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+21.3% over 5 years
$20.1B
2020
$23.4B
2021
$25.6B
2022
$24.6B
2023
$24.6B
2024
$24.4B
2025

Branches: 182 in 2020 to 167 in 2025. Institutions: 32 to 40. Top-three share: 55% to 50%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Wells Fargo Bank$4.8B19.7%21+9%
Bank of America$4.2B17.3%17+16%
Truist Bank$3.2B13.0%17+5%
JPMorgan Chase Bank$2.0B8.0%16+77%
Renasant Bank$1.0B4.2%9-4%
Metro City Bank$750M3.1%5+53%
United Community Bank$720M3.0%3+37%
Regions Bank$640M2.6%8+59%
East West Bank$624M2.6%1-23%
United Bank$608M2.5%4no 2020 presence
PNC Bank$520M2.1%11+14%
Peoples Bank & Trust$505M2.1%1+51%
Ameris Bank$426M1.7%7-6%
Shinhan Bank America$411M1.7%1+115%
Fifth Third Bank$399M1.6%9+233%
First IC Bank$389M1.6%3+47%
First-Citizens Bank & Trust Company$348M1.4%2-17%
PromiseOne Bank$329M1.4%3+15%
Synovus Bank$311M1.3%4+11%
Bank OZK$300M1.2%3+121%
HomeTrust Bank$249M1.0%1no 2020 presence
Georgia Banking Company$211M0.9%2no 2020 presence
TIB$198M0.8%1-17%
Bank of Hope$179M0.7%1no 2020 presence
Embassy National Bank$164M0.7%1+83%
Legacy State Bank$145M0.6%1+25%
Pinnacle Bank$144M0.6%1+71%
Woori America Bank$141M0.6%1no 2020 presence
First Horizon Bank$105M0.4%1-20%
New Millennium Bank$79M0.3%1no 2020 presence
Oconee State Bank$76M0.3%1+191%
First American Bank and Trust Company$73M0.3%1+77%
Cadence Bank$44M0.2%1-21%
Hanmi Bank$36M0.1%1no 2020 presence
Wallis Bank$31M0.1%1no 2020 presence
Central Bank$25M0.1%1no 2020 presence
Capital City Bank$11M<0.1%2no 2020 presence
PCB Bank$6M<0.1%1no 2020 presence
Woodforest National Bank$2M<0.1%1-38%
Pinnacle Bank$1M<0.1%1no 2020 presence

The 40 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Atlanta--Athens-Clarke County--Sandy Springs market

Gwinnett County is one of 42 counties that make up the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL market, a Combined Statistical Area (ranked #10 of 293 U.S. markets by economic output). It produces 10.6% of the market’s output and holds 9.1% of its deposits.

MeasureGwinnett CountyShare of parent market
2024 GDP$56.4B10.6%
Deposits$24.4B9.1%
Population1,018,09913.7%

View the full Atlanta--Athens-Clarke County--Sandy Springs market profile →

Recruiting in Gwinnett County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Gwinnett County.

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