Pottawattamie County, Iowa, a core county of the Omaha-Fremont, NE-IA market, holds $2.5B in deposits across 13 insured institutions and 29 branches. Associated Bank is the largest deposit holder at 22.3% share. The top three banks hold 56% of deposits, which places the county in the Moderate band. Deposits have grown 16.2% since 2021 while the branch count fell by 12.1%. It produced $4.8B of real gross domestic product in 2024, ranking #608 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 33 in 2021 to 29 in 2026. Institutions: 12 to 13. Top-three share: 60% to 56%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| Associated Bank | $560M | 22.3% | +10% |
| U.S. Bank | $538M | 21.5% | +5% |
| TS Bank | $296M | 11.8% | +5% |
| Midstates Bank | $248M | 9.9% | +28% |
| Availa Bank | $228M | 9.1% | +4% |
| First National Bank of Omaha | $198M | 7.9% | +65% |
| Arbor Bank | $125M | 5.0% | +19% |
| Glenwood State Bank | $87M | 3.5% | +59% |
| First Interstate Bank | $85M | 3.4% | -11% |
| Security National Bank of Omaha | $57M | 2.3% | +88% |
| Rolling Hills Bank & Trust | $51M | 2.0% | +43% |
| The Shelby County State Bank | $18M | 0.7% | +3,051% |
| JPMorgan Chase Bank | $14M | 0.6% | no 2021 presence |
The 13 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Omaha-Fremont market
Pottawattamie County is one of 9 counties that make up the Omaha-Fremont, NE-IA market, a Combined Statistical Area (ranked #49 of 293 U.S. markets by economic output). It produces 6.0% of the market’s output and holds 5.6% of its deposits.
| Measure | Pottawattamie County | Share of parent market |
|---|---|---|
| 2024 GDP | $4.8B | 6.0% |
| Deposits | $2.5B | 5.6% |
| Population | 92,996 | 8.9% |
View the full Omaha-Fremont market profile →
Recruiting in Pottawattamie County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Pottawattamie County.
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