Market Intelligence

Pottawattamie County, IA

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market IntelligenceOmaha-Fremont, NE-IA › Pottawattamie County

Pottawattamie County, Iowa, a core county of the Omaha-Fremont, NE-IA market, holds $2.5B in deposits across 13 insured institutions and 31 branches. American National Bank is the largest deposit holder at 21.4% share. The top three institutions hold 56.2% of deposits, which places the county in the moderately concentrated band. Deposits have grown 28.8% since 2020 while the branch count fell by 2. It produces $4.8B of output, ranking #608 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$4.8B
#608 of 1,523
Total Deposits
$2.5B
#576 of 1,523
Population
92,996
#649 of 1,523
GDP per Capita
$52,010
#525 of 1,523
Insured Institutions
13
#483 of 1,523
Deposits per Branch
$80M
#890 of 1,523
Deposits per Capita
$26,796
#518 of 1,523
Branches per 100k Pop.
33.3
#367 of 1,523
Median Institution Size
$132M
Median deposits of the institutions operating in the county. #633 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
78.4%
of market deposits held by banks with $100M to $50B in assets. #532 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
56.2%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+28.8% over 5 years
$1.9B
2020
$2.2B
2021
$2.4B
2022
$2.3B
2023
$2.4B
2024
$2.5B
2025

Branches: 33 in 2020 to 31 in 2025. Institutions: 11 to 13. Top-three share: 60.3% to 56.2%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
American National Bank$535M21.4%5+23%
U.S. Bank National Association$527M21.1%3+17%
TS Bank$341M13.7%6+21%
Availa Bank$236M9.4%2+13%
Midstates Bank, National Association$227M9.1%4+21%
First National Bank of Omaha$189M7.6%2+77%
Arbor Bank$132M5.3%1+30%
Security National Bank of Omaha$86M3.4%1+1,577%
First Interstate Bank$85M3.4%2-3%
Glenwood State Bank$60M2.4%1+39%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Omaha-Fremont market

Pottawattamie County is one of 9 counties that make up the Omaha-Fremont, NE-IA market, a Combined Statistical Area (ranked #49 of 293 U.S. markets by economic output). It produces 6.0% of the market’s output and holds 5.7% of its deposits.

MeasurePottawattamie CountyShare of Omaha-Fremont market
2024 GDP$4.8B6.0%
Deposits$2.5B5.7%
Population92,9968.9%

View the full Omaha-Fremont market profile →

Recruiting in Pottawattamie County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Pottawattamie County, on a retained basis.

Start a confidential conversation