Market Intelligence › Omaha-Fremont, NE-IA › Douglas County

Douglas County, Nebraska, a core county of the Omaha-Fremont, NE-IA market, holds $33.3B in deposits across 41 insured institutions and 177 branches. First National Bank of Omaha is the largest deposit holder at 41.5% share. The top three banks hold 58% of deposits, which places the county in the Moderate band. Deposits have grown 26.4% since 2020 while the branch count fell by 2.2%. It produces $59.2B of output, ranking #73 of the 1,523 ranked counties by economic output.

Economic scale

2024 Real GDP

$59.2B

#73 of 1,523

Population

606,460

#116 of 1,523

GDP per Capita

$97,624

#63 of 1,523

Deposit market

Deposits (SOD, 6/30/25)

$33.3B

#80 of 1,523

Deposits per Capita

$54,885

#74 of 1,523

Deposits per Branch

$188M

#114 of 1,523

Competitive structure

Insured Institutions

#35 of 1,523

Branches per 100k Pop.

29.2

#508 of 1,523

Median Deposits per Institution

$220M

The median deposits booked by a single institution in the county. #285 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.

Community & Regional Bank Share

78.6%

of county deposits held by banks with $100M to $100B in assets. #630 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.

Top-3 Banks’ Deposit Share: Moderate

58%

The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+26.4% over 5 years

$26.3B

2020

$28.7B

2021

$30.0B

2022

$32.2B

2023

$33.7B

2024

$33.3B

2025

Branches: 181 in 2020 to 177 in 2025. Institutions: 36 to 41. Top-three share: 61% to 58%.

Institutions by deposits

Institution	Deposits	Share	Branches	5‑yr deposits
First National Bank of Omaha	$13.8B	41.6%	22	+31%
Wells Fargo Bank	$3.0B	9.0%	14	-4%
American National Bank	$2.4B	7.2%	12	+39%
U.S. Bank	$2.4B	7.1%	15	-1%
Pinnacle Bank	$1.4B	4.3%	6	+94%
Security National Bank of Omaha	$1.3B	3.8%	10	+59%
BMO Bank	$920M	2.8%	11	-32%
Core Bank	$813M	2.4%	3	+41%
Dundee Bank	$669M	2.0%	4	+126%
First Interstate Bank	$651M	2.0%	8	-47%
Access Bank	$643M	1.9%	5	+36%
Bank of America	$523M	1.6%	3	no 2020 presence
Union Bank and Trust Company	$482M	1.4%	2	+68%
Frontier Bank	$450M	1.4%	1	+108%
Enterprise Bank	$423M	1.3%	4	+15%
First Westroads Bank, Inc.	$335M	1.0%	2	+12%
Five Points Bank	$333M	1.0%	3	+72%
UMB Bank	$302M	0.9%	1	+196%
Arbor Bank	$249M	0.7%	2	+86%
Premier Bank	$239M	0.7%	4	-2%
Dayspring Bank	$220M	0.7%	3	+47%
JPMorgan Chase Bank	$184M	0.6%	7	no 2020 presence
United Republic Bank	$167M	0.5%	2	+45%
Northwest Bank	$167M	0.5%	2	+10%
Foundation One Bank	$154M	0.5%	3	+43%
First-Citizens Bank & Trust Company	$151M	0.5%	3	-42%
I3 Bank	$147M	0.4%	3	+33%
American Interstate Bank	$116M	0.3%	3	+28%
Bankers Trust Company	$116M	0.3%	1	no 2020 presence
Equitable Bank	$107M	0.3%	2	+55%
Exchange Bank	$99M	0.3%	1	+497%
First Nebraska Bank	$68M	0.2%	3	+61%
West Gate Bank	$66M	0.2%	3	+45%
Commercial State Bank	$64M	0.2%	1	+110%
Great Plains State Bank	$51M	0.2%	1	+100%
Charter West Bank	$40M	0.1%	2	+16%
Cornhusker Bank	$26M	0.1%	1	+12,966%
Lincoln FSB of Nebraska	$25M	0.1%	1	-31%
First Savings Bank	$19M	0.1%	1	+20%
First State Bank Nebraska	$4M	<0.1%	1	no 2020 presence
Davidson Trust Co.	$0M	0.0%	1	no 2020 presence

The 41 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Omaha-Fremont market

Douglas County is one of 9 counties that make up the Omaha-Fremont, NE-IA market, a Combined Statistical Area (ranked #49 of 293 U.S. markets by economic output). It produces 73.1% of the market’s output and holds 75.5% of its deposits.

Measure	Douglas County	Share of parent market
2024 GDP	$59.2B	73.1%
Deposits	$33.3B	75.5%
Population	606,460	57.9%

View the full Omaha-Fremont market profile →

Recruiting in Douglas County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Douglas County.

See how we help banks recruit commercial banking talent

Deposit trend

Institutions by deposits

Part of the Omaha-Fremont market

Recruiting in Douglas County

Other counties in the Omaha-Fremont market