Market Intelligence

Scranton--Wilkes-Barre, PA

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market Intelligence › Scranton--Wilkes-Barre, PA

Scranton--Wilkes-Barre, PA, a Metropolitan Statistical Area, holds $16.3 billion in deposits across 21 insured institutions and 173 branches, ranking #103 of 293 U.S. markets by economic output. PNC Bank is the largest deposit holder at 21.2% share. The top three institutions hold 48.2% of deposits, which places the market in the moderate band. Deposits have grown 13.1% since 2020 while the branch count fell by 14.8%.

Economic scale
2024 Real GDP
$27.7B
#103 of 293
Population
574K
#96 of 293
GDP per Capita
$48,241
#199 of 293
Deposit market
Total Deposits
$16.3B
#89 of 293
Deposits per Capita
$28,377
#126 of 293
Deposits per Branch
$94M
#186 of 293
Competitive structure
Insured Institutions
21
#138 of 293
Branches per 100k Pop.
30.1
#82 of 293
Median Deposits per Institution
$374M
The median deposits booked by a single institution in the market. #41 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
56.3%
of market deposits held by banks with $100M to $50B in assets. #150 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderate
48.2%
The combined deposit share of the three largest institutions in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total market deposits (nominal), 2020 to 2025 +13.1% over 5 years
$14.5B
2020
$16.5B
2021
$17.0B
2022
$15.8B
2023
$15.9B
2024
$16.3B
2025

Branches: 203 in 2020 to 173 in 2025. Institutions: 22 to 21. Top-three share: 42.9% to 48.2%. Deposits per branch: $94M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
PNC Bank$3.5B21.2%16-9%
Peoples Security Bank and Trust Company$2.5B15.5%23+120%
The Fidelity Deposit and Discount Bank$1.9B11.6%16+84%
Manufacturers and Traders Trust Company$1.5B9.2%11+30%
Community Bank$1.3B8.0%21+17%
Wells Fargo Bank$1.1B6.9%9-9%
First National Bank of Pennsylvania$0.7B4.4%8+22%
NBT Bank$0.7B4.1%11+16%
Citizens Bank$0.6B3.9%6+14%
The Luzerne Bank$0.6B3.6%8+35%
Truist Bank$374M2.3%4-9%
First Keystone Community Bank$351M2.1%8+28%
Citizens Savings Bank$242M1.5%4+7%
The Honesdale National Bank$237M1.4%7+80%
PS Bank$187M1.1%5+95%
Mid Penn Bank$155M0.9%2+153%
Wayne Bank$124M0.8%5+51%
The Dime Bank$106M0.6%2+152%
ESSA Bank & Trust$83M0.5%2+9%
JPMorgan Chase Bank$40M0.2%2no 2020 presence
Woodforest National Bank$9M0.1%3+10%

The 21 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution’s deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Luzerne CountyPennsylvania$15.9B332,12657.3%49.2%
Lackawanna CountyPennsylvania$10.4B216,50237.6%46.1%
Wyoming CountyPennsylvania$1.4B25,7905.1%4.7%

Recruiting in the Scranton--Wilkes-Barre market

Deposits are moderately concentrated here, held by a mix of institutions rather than dominated by one. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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