Valdosta, GA holds $3.6 billion in deposits across 15 insured institutions and 37 branches, ranking #254 of 293 U.S. markets by economic output. Synovus Bank is the largest deposit holder at 15.5% share. The top three institutions hold 38.8% of deposits, which places the market in the fragmented band. Deposits have grown 28% since 2020 while the branch count fell by 4.
Deposit trend
Branches: 41 in 2020 to 37 in 2025. Institutions: 17 to 15. Top-three share: 41.1% to 38.8%. Deposits per branch: $97M.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Synovus Bank | 0.6B | 15.5% | -7% |
| Ameris Bank | 0.4B | 12.1% | +88% |
| Guardian Bank | 0.4B | 11.3% | +33% |
| Bank of America | 0.3B | 9.4% | +32% |
| Farmers and Merchants Bank | 0.3B | 8.5% | +19% |
| Renasant Bank | 0.3B | 7.8% | +237% |
| Bank OZK | 0.2B | 6.7% | +37% |
| Commercial Banking Company | 0.2B | 5.5% | +34% |
| First Federal Savings and Loan Association of Valdosta | 0.2B | 5.4% | +43% |
| Citizens Community Bank | 0.2B | 5.2% | +32% |
The 10 largest of 15 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution's deposits in 2020 and 2025; an acquirer absorbs the balances of banks it bought.
Counties in this market
| County | State | GDP | Population | Share of GDP |
|---|---|---|---|---|
| Lowndes County | Georgia | $5,436M | 122,867 | 89.3% |
| Brooks County | Georgia | $468M | 16,101 | 7.7% |
| Lanier County | Georgia | $144M | 10,623 | 2.4% |
| Echols County | Georgia | $40M | 3,685 | 0.7% |
Recruiting in Valdosta
No single institution dominates deposits here, which usually means more competitors of a size where a strong team can move meaningful share. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one, on a retained basis.
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