Market Intelligence

Valdosta, GA

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026
Market Intelligence › Valdosta, GA

Valdosta, GA, a Metropolitan Statistical Area, holds $3.8 billion in deposits across 16 insured institutions and 37 branches, and ranks #254 of 293 U.S. markets by economic output. Pinnacle Bank is the largest deposit holder at 14.9% share. The top three banks hold 39% of deposits, which places the market in the Fragmented band. Deposits have grown 21.6% since 2021 while the branch count fell by 2.6%.

Economic scale
2024 Real GDP
$6.1B
#254 of 293
Population
153K
#226 of 293
GDP per Capita
$39,717
#271 of 293
Deposit market
Deposits (SOD, 6/30/26)
$3.8B
#231 of 293
Deposits per Capita
$24,637
#186 of 293
Deposits per Branch
$102M
#172 of 293
Competitive structure
Insured Institutions
16
#185 of 293
Branches per 100k Pop.
24.1
#149 of 293
Median Deposits per Institution
$224M
The median deposits booked by a single institution in the market. #133 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
71.1%
of market deposits held by banks with $100M to $100B in assets. #109 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Fragmented
39%
The combined deposit share of the top three banks by deposits in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Market Deposits (SOD, 2021 to 2026) +21.6% over 5 years
$3.1B
2021
$3.4B
2022
$3.2B
2023
$3.4B
2024
$3.6B
2025
$3.8B
2026

Branches: 38 in 2021 to 37 in 2026. Institutions: 16 to 16. Top-three share: 39% to 39%. Average deposits per branch: $102M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
deposits
Pinnacle Bank$563M14.9%3-1%
Ameris Bank$473M12.5%2+59%
Guardian Bank$420M11.1%3+25%
Farmers and Merchants Bank$370M9.8%3+39%
Bank of America$330M8.7%2+9%
Renasant Bank$270M7.1%2+21%
Commercial Banking Company$249M6.6%3+49%
Bank OZK$240M6.3%4+13%
First Federal Savings and Loan Association of Valdosta$209M5.5%4+39%
Citizens Community Bank$200M5.3%4+22%
Regions Bank$133M3.5%1+8%
The Citizens National Bank of Quitman$119M3.2%1+12%
Colony Bank$110M2.9%2+47%
Truist Bank$66M1.7%1+56%
Barwick Banking Company$23M0.6%1-68%
Community Bank of Georgia$2M0.1%1no 2021 presence

The 16 insured institutions with a branch presence in this market, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Lowndes CountyGeorgia$5.4B122,86789.3%88.4%
Brooks CountyGeorgia$468M16,1017.7%7.9%
Lanier CountyGeorgia$144M10,6232.4%3.7%
Echols CountyGeorgia$40M3,6850.7%0.0%

Recruiting in the Valdosta market

No single institution dominates deposits here, which often means more competitors of a size where a well-positioned team has room to compete. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

See how we help banks recruit commercial banking talent