Market Intelligence

Greenville County, SC

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026

Greenville County, South Carolina, a core county of the Greenville-Spartanburg-Anderson, SC market, holds $18.2B in deposits across 36 insured institutions and 153 branches. Truist Bank is the largest deposit holder at 12.0% share. The top three banks hold 33% of deposits, which places the county in the Fragmented band. Deposits have grown 13.9% since 2021 while the branch count rose by 5.5%. It produced $38.0B of real gross domestic product in 2024, ranking #123 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$38.0B
#123 of 1,523
Population
583,125
#122 of 1,523
GDP per Capita
$65,222
#259 of 1,523
Deposit market
Deposits (SOD, 6/30/26)
$18.2B
#134 of 1,523
Deposits per Capita
$31,134
#371 of 1,523
Deposits per Branch
$119M
#408 of 1,523
Competitive structure
Insured Institutions
36
#51 of 1,523
Branches per 100k Pop.
26.2
#637 of 1,523
Median Deposits per Institution
$131M
The median deposits booked by a single institution in the county. #656 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
43.0%
of county deposits held by banks with $100M to $100B in assets. #1,152 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Fragmented
33%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2021 to 2026)+13.9% over 5 years
$15.9B
2021
$17.1B
2022
$18.2B
2023
$18.1B
2024
$18.2B
2025
$18.2B
2026

Branches: 145 in 2021 to 153 in 2026. Institutions: 30 to 36. Top-three share: 45% to 33%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Truist Bank$2.2B12.0%14-15%
Wells Fargo Bank$2.0B10.9%13-25%
Bank of America$1.8B10.1%12-4%
TD Bank$1.7B9.6%8+1%
Southern First Bank$1.7B9.5%4+47%
United Community Bank$1.5B8.5%9+100%
Bank of Travelers Rest$1.4B7.8%10+35%
SouthState Bank$997M5.5%5+20%
First-Citizens Bank & Trust Company$809M4.5%9+13%
Pinnacle Bank$648M3.6%5+27%
First Bank$423M2.3%4-24%
JPMorgan Chase Bank$419M2.3%11+1,229%
United Bank$379M2.1%5+12%
Fifth Third Bank$365M2.0%7+5,841%
PNC Bank$200M1.1%1+99%
Ameris Bank$184M1.0%2+71%
Regions Bank$152M0.8%2+14%
HomeTrust Bank$142M0.8%2+105%
Countybank$120M0.7%4-10%
Coastal Carolina National Bank$110M0.6%1+81%
CBL State Savings Bank$96M0.5%1-5%
First Reliance Bank$91M0.5%2+1%
First Community Bank$89M0.5%2+121%
The Park National Bank$76M0.4%1-15%
Southern Bank$71M0.4%1no 2021 presence
First Horizon Bank$70M0.4%2+24%
Arthur State Bank$64M0.4%3+84%
First Palmetto Bank$56M0.3%1no 2021 presence
The Commercial Bank$51M0.3%1+78%
First National Bank of Pennsylvania$25M0.1%2no 2021 presence
TowneBank$25M0.1%1+282%
The Fidelity Bank$15M0.1%1no 2021 presence
Encore Bank$15M0.1%1no 2021 presence
Woodforest National Bank$15M0.1%4-3%
The Huntington National Bank$14M0.1%1no 2021 presence
First Carolina Bank$7M<0.1%1no 2021 presence

The 36 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Greenville-Spartanburg-Anderson market

Greenville County is one of 10 counties that make up the Greenville-Spartanburg-Anderson, SC market, a Combined Statistical Area (ranked #47 of 293 U.S. markets by economic output). It produces 46.3% of the market’s output and holds 49.4% of its deposits.

MeasureGreenville CountyShare of parent market
2024 GDP$38.0B46.3%
Deposits$18.2B49.4%
Population583,12535.1%

View the full Greenville-Spartanburg-Anderson market profile →

Recruiting in Greenville County

Deposits are spread across a competitive field of institutions, so the bankers worth recruiting are dispersed across more of them. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Greenville County.

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