Abilene-Sweetwater, TX holds $5.5 billion in deposits across 20 insured institutions and 49 branches, ranking #199 of 293 U.S. markets by economic output. First Financial Bank is the largest deposit holder at 57.1% share. The top three institutions hold 69.3% of deposits, which places the market in the concentrated band. Deposits have grown 37% since 2020 while the branch count fell by 4.
Deposit trend
Branches: 53 in 2020 to 49 in 2025. Institutions: 20 to 20. Top-three share: 64.0% to 69.3%. Deposits per branch: $112M.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| First Financial Bank | 3.2B | 57.1% | +66% |
| Bank of America | 0.3B | 6.2% | -12% |
| Prosperity Bank | 0.3B | 6.0% | +12% |
| First National Bank and Trust Company of Weatherford | 0.3B | 5.6% | new since 2020 |
| Cornerstone Capital Bank | 0.3B | 5.5% | +128% |
| Clear Fork Bank | 0.2B | 3.9% | +132% |
| JPMorgan Chase Bank | 0.2B | 2.9% | +14% |
| Texas National Bank | 0.1B | 2.4% | -7% |
| Coleman County State Bank | 0.1B | 1.6% | +84% |
| The First National Bank of Anson | 0.1B | 1.4% | +20% |
The 10 largest of 20 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution's deposits in 2020 and 2025; an acquirer absorbs the balances of banks it bought.
Counties in this market
| County | State | GDP | Population | Share of GDP |
|---|---|---|---|---|
| Taylor County | Texas | $7,699M | 150,077 | 80.8% |
| Nolan County | Texas | $942M | 14,117 | 9.9% |
| Jones County | Texas | $463M | 20,861 | 4.9% |
| Callahan County | Texas | $427M | 14,491 | 4.5% |
Recruiting in Abilene
Deposits are held closely by the largest institutions, which often means the bankers worth recruiting are inside a small number of houses. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one, on a retained basis.
Start a confidential conversation