Market Intelligence

Salt Lake City-Provo-Orem, UT-ID

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026
Market Intelligence › Salt Lake City-Provo-Orem, UT-ID

Salt Lake City-Provo-Orem, UT-ID, a Combined Statistical Area, holds $1,216.2 billion in deposits across 64 insured institutions and 408 branches, and ranks #24 of 293 U.S. markets by economic output. Morgan Stanley Bank is the largest deposit holder at 22.1% share. The top three banks hold 52% of deposits, which places the market in the Moderate band. Deposits have grown 60.4% since 2021 while the branch count rose by 2.8%.

Economic scale
2024 Real GDP
$203.6B
#24 of 293
Population
2.91M
#24 of 293
GDP per Capita
$70,050
#35 of 293
Deposit market
Deposits (SOD, 6/30/26)
$1,216.2B
#2 of 293
Deposits per Capita
$418,429
#2 of 293
Deposits per Branch
$3.0B
#2 of 293
Competitive structure
Insured Institutions
64
#23 of 293
Branches per 100k Pop.
14.0
#273 of 293
Median Deposits per Institution
$706M
The median deposits booked by a single institution in the market. #13 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
15.1%
of market deposits held by banks with $100M to $100B in assets. #287 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
52%
The combined deposit share of the top three banks by deposits in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Market Deposits (SOD, 2021 to 2026) +60.4% over 5 years
$758.3B
2021
$838.5B
2022
$932.8B
2023
$978.4B
2024
$1,058B
2025
$1,216B
2026

Branches: 397 in 2021 to 408 in 2026. Institutions: 56 to 64. Top-three share: 50% to 52%. Average deposits per branch: $3.0B.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
deposits
Morgan Stanley Bank$268.8B22.1%1+77%
Goldman Sachs Bank USA$194.1B16.0%2+165%
American Express National Bank$171.6B14.1%1+102%
Ally Bank$156.6B12.9%1+10%
UBS Bank USA$109.3B9.0%1+27%
Synchrony Bank$86.0B7.1%1+40%
SoFi Bank$46.6B3.8%1no 2021 presence
JPMorgan Chase Bank$26.6B2.2%40-23%
Sallie Mae Bank$20.3B1.7%1-6%
Zions Bancorporation$19.1B1.6%62-3%
Optum Bank, Inc.$16.5B1.4%1+43%
Wells Fargo Bank$11.4B0.9%55-20%
Comenity Capital Bank$11.0B0.9%1+71%
Happen Bank$10.9B0.9%1+327%
BMW Bank of North America$9.5B0.8%1+27%
WEX Bank$7.9B0.6%1+211%
Merrick Bank$7.4B0.6%1+139%
Green Dot Bank DBA Bonneville Bank$5.0B0.4%1+60%
Celtic Bank$3.9B0.3%1+345%
KeyBank$3.7B0.3%30-41%
U.S. Bank$3.5B0.3%35-8%
Bank of Utah$2.8B0.2%16+76%
Nelnet Bank$2.5B0.2%1+737%
Glacier Bank$2.4B0.2%28-26%
Medallion Bank$2.3B0.2%1+99%
WebBank$2.3B0.2%1+451%
Central Bank$1.8B0.1%13+29%
Transportation Alliance Bank, Inc. d/b/a TAB Bank$1.4B0.1%1+63%
Quill Bank$1.3B0.1%7+225%
Bank of America$1.2B0.1%29-27%
Prime Alliance Bank$966M0.1%1+123%
FinWise Bank$723M0.1%2+256%
First Utah Bank$689M0.1%7+24%
The Pitney Bowes Bank, Inc.$676M0.1%1+3%
Cache Valley Bank$601M<0.1%6-40%
Square Financial Services, Inc.$559M<0.1%1+954%
Thrivent Bank$548M<0.1%1no 2021 presence
WaFd Bank$470M<0.1%7-48%
NBH Bank$400M<0.1%6-37%
BMO Bank$324M<0.1%5-2%
UMB Bank$319M<0.1%1no 2021 presence
First Electronic Bank$286M<0.1%1+467%
Milestone Bank$283M<0.1%1+127%
Brighton Bank$279M<0.1%5+10%
Varo Bank$210M<0.1%1+38%
Sunwest Bank$200M<0.1%1+1,331%
Axos Bank$162M<0.1%1no 2021 presence
D. L. Evans Bank$141M<0.1%6+128%
Continental Bank$141M<0.1%1-43%
Grand Valley Bank$117M<0.1%3-12%
Fortis Bank$80M<0.1%1no 2021 presence
Home Savings Bank$76M<0.1%1-15%
Ireland Bank$74M<0.1%1+49%
B2 Bank$73M<0.1%1no 2021 presence
First American Trust, FSB$69M<0.1%1+235%
Redemption Bank$63M<0.1%1+7%
Banterra Bank$47M<0.1%1no 2021 presence
MidFirst Bank$44M<0.1%1no 2021 presence
Columbia Bank$32M<0.1%1no 2021 presence
Northwest Bank$26M<0.1%1no 2021 presence
Liberty Bank, Inc.$7M<0.1%1-32%
Stride Bank$2M<0.1%1+72%
Regions Bank$0M0.0%1-100%
Column$0M0.0%1no 2021 presence

The 64 insured institutions with a branch presence in this market, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Salt Lake CountyUtah$119.5B1,220,91658.7%96.6%
Utah CountyUtah$38.9B759,85919.1%2.3%
Davis CountyUtah$18.1B381,2278.9%0.4%
Weber CountyUtah$14.3B278,1747.0%0.4%
Summit CountyUtah$4.7B43,1412.3%0.1%
Box Elder CountyUtah$2.9B65,3201.4%0.0%
Tooele CountyUtah$2.5B87,4611.2%0.0%
Wasatch CountyUtah$1.4B38,5140.7%0.0%
Juab CountyUtah$689M13,5670.3%0.0%
Morgan CountyUtah$421M13,3830.2%0.0%
Oneida CountyIdaho$149M5,0850.1%0.0%

Recruiting in the Salt Lake City-Provo-Orem market

Deposits are moderately concentrated here, held by a mix of institutions rather than dominated by one. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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