Kerr County, Texas, a core county of the San Antonio-New Braunfels-Kerrville, TX market, holds $1.7B in deposits across 14 insured institutions and 19 branches. Wells Fargo Bank, National Association is the largest deposit holder at 18.6% share. The top three institutions hold 51.1% of deposits, which places the county in the moderately concentrated band. Deposits have grown 6.7% since 2020 while the branch count fell by 4. It produces $2.5B of output, ranking #842 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 23 in 2020 to 19 in 2025. Institutions: 12 to 14. Top-three share: 49.6% to 51.1%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Wells Fargo Bank, National Association | $314M | 18.6% | -15% |
| Security State Bank & Trust | $312M | 18.5% | +36% |
| Broadway National Bank | $237M | 14.1% | +136% |
| Centennial Bank | $194M | 11.5% | no 2020 presence |
| Comerica Bank | $194M | 11.5% | +11% |
| Guadalupe Bank | $154M | 9.1% | +4% |
| Texas Partners Bank | $108M | 6.4% | no 2020 presence |
| SouthStar Bank, S.S.B. | $50M | 3.0% | no 2020 presence |
| PNC Bank, National Association | $42M | 2.5% | -38% |
| Sunflower Bank, National Association | $34M | 2.0% | no 2020 presence |
The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the San Antonio-New Braunfels-Kerrville market
Kerr County is one of 10 counties that make up the San Antonio-New Braunfels-Kerrville, TX market, a Combined Statistical Area (ranked #35 of 293 U.S. markets by economic output). It produces 1.5% of the market’s output and holds 0.9% of its deposits.
| Measure | Kerr County | Share of San Antonio-New Braunfels-Kerrville market |
|---|---|---|
| 2024 GDP | $2.5B | 1.5% |
| Deposits | $1.7B | 0.9% |
| Population | 54,037 | 1.9% |
View the full San Antonio-New Braunfels-Kerrville market profile →
Recruiting in Kerr County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Kerr County, on a retained basis.
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