Market Intelligence

Union County, OH

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Union County, Ohio, a county in the Columbus-Marion-Zanesville, OH market, holds $1.4B in deposits across 8 insured institutions and 11 branches. The Richwood Banking Company is the largest deposit holder at 53.5% share. The top three institutions hold 81.1% of deposits, which places the county in the concentrated band. Deposits have grown 56.2% since 2020 while the branch count fell by 2. It produces $5.0B of output, ranking #594 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$5.0B
#594 of 1,523
Total Deposits
$1.4B
#801 of 1,523
Population
73,446
#742 of 1,523
GDP per Capita
$68,569
#210 of 1,523
Insured Institutions
8
#917 of 1,523
Deposits per Branch
$124M
#346 of 1,523
Deposits per Capita
$18,563
#970 of 1,523
Branches per 100k Pop.
15.0
#1,292 of 1,523
Median Institution Size
$89M
Median deposits of the institutions operating in the county. #990 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
59.3%
of market deposits held by banks with $100M to $50B in assets. #849 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
81.1%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+56.2% over 5 years
$873M
2020
$1.1B
2021
$1.1B
2022
$1.2B
2023
$1.3B
2024
$1.4B
2025

Branches: 13 in 2020 to 11 in 2025. Institutions: 9 to 8. Top-three share: 76.3% to 81.1%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
The Richwood Banking Company$730M53.5%3+72%
JPMorgan Chase Bank, National Association$190M13.9%2+87%
The Huntington National Bank$186M13.6%1+33%
Fifth Third Bank, National Association$98M7.2%1+51%
PNC Bank, National Association$81M5.9%1+13%
The Merchants National Bank$29M2.2%1+9%
First Federal Community Bank of Bucyrus$26M1.9%1+76%
The Middlefield Banking Company$23M1.7%1no 2020 presence

The 8 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Columbus-Marion-Zanesville market

Union County is one of 18 counties that make up the Columbus-Marion-Zanesville, OH market, a Combined Statistical Area (ranked #31 of 293 U.S. markets by economic output). It produces 2.9% of the market’s output and holds 1.1% of its deposits.

MeasureUnion CountyShare of Columbus-Marion-Zanesville market
2024 GDP$5.0B2.9%
Deposits$1.4B1.1%
Population73,4462.7%

View the full Columbus-Marion-Zanesville market profile →

Recruiting in Union County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Union County, on a retained basis.

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