Market Intelligence

Kalamazoo-Battle Creek-Portage, MI

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market Intelligence › Kalamazoo-Battle Creek-Portage, MI

Kalamazoo-Battle Creek-Portage, MI, a Combined Statistical Area, holds $6.9 billion in deposits across 19 insured institutions and 83 branches, ranking #107 of 293 U.S. markets by economic output. Fifth Third Bank is the largest deposit holder at 18.4% share. The top three institutions hold 40.9% of deposits, which places the market in the fragmented band. Deposits have grown 10.5% since 2020 while the branch count fell by 17.8%.

Economic scale
2024 Real GDP
$26.3B
#107 of 293
Population
458K
#113 of 293
GDP per Capita
$57,370
#110 of 293
Deposit market
Total Deposits
$6.9B
#157 of 293
Deposits per Capita
$15,060
#275 of 293
Deposits per Branch
$84M
#225 of 293
Competitive structure
Insured Institutions
19
#161 of 293
Branches per 100k Pop.
18.1
#225 of 293
Median Deposits per Institution
$336M
The median deposits booked by a single institution in the market. #65 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
37.7%
of market deposits held by banks with $100M to $50B in assets. #217 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: fragmented
40.9%
The combined deposit share of the three largest institutions in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total market deposits (nominal), 2020 to 2025 +10.5% over 5 years
$6.3B
2020
$6.7B
2021
$7.3B
2022
$6.6B
2023
$6.9B
2024
$6.9B
2025

Branches: 101 in 2020 to 83 in 2025. Institutions: 21 to 19. Top-three share: 45.8% to 40.9%. Deposits per branch: $84M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
Fifth Third Bank$1.3B18.4%8+23%
PNC Bank$0.9B13.4%7-24%
The Huntington National Bank$0.6B9.0%9-24%
Southern Michigan Bank & Trust$0.6B8.7%11+81%
First National Bank of Michigan$0.6B8.4%3+16%
Comerica Bank$0.5B6.8%7+3%
Sturgis Bank & Trust Company$0.5B6.7%10+38%
Mercantile Bank$0.4B6.3%3+86%
Old National Bank$0.4B6.1%4+26%
JPMorgan Chase Bank$0.3B4.8%2+19%
Flagstar Bank$209M3.0%5+25%
Horizon Bank$135M2.0%2-10%
Century Bank and Trust$105M1.5%4+7%
Kalamazoo County State Bank$87M1.2%2+15%
Highpoint Community Bank$66M1.0%1+762%
1st Source Bank$61M0.9%2-9%
County National Bank$50M0.7%1+28%
Homestead Savings Bank$48M0.7%1-8%
Farmers State Bank$29M0.4%1+47%

The 19 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution’s deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Kalamazoo CountyMichigan$16.5B263,79562.9%65.9%
Calhoun CountyMichigan$7.5B133,40828.4%19.4%
St. Joseph CountyMichigan$2.3B60,9688.7%14.6%

Recruiting in the Kalamazoo-Battle Creek-Portage market

No single institution dominates deposits here, which often means more competitors of a size where a well-positioned team has room to compete. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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