Market Intelligence

Ocean County, NJ

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Ocean County, New Jersey, a core county of the New York-Newark, NY-NJ-CT-PA market, holds $23.7B in deposits across 20 insured institutions and 136 branches. TD Bank, National Association is the largest deposit holder at 22.5% share. The top three banks hold 47% of deposits, which places the county in the Moderate band. Deposits have grown 26.9% since 2020 while the branch count fell by 13.9%. It produces $24.6B of output, ranking #189 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$24.6B
#189 of 1,523
Population
673,746
#106 of 1,523
GDP per Capita
$36,508
#1,017 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$23.7B
#102 of 1,523
Deposits per Capita
$35,187
#243 of 1,523
Deposits per Branch
$174M
#129 of 1,523
Competitive structure
Insured Institutions
20
#217 of 1,523
Branches per 100k Pop.
20.2
#996 of 1,523
Median Deposits per Institution
$583M
The median deposits booked by a single institution in the county. #24 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
28.8%
of county deposits held by banks with $100M to $100B in assets. #1,364 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
47%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+26.9% over 5 years
$18.7B
2020
$21.6B
2021
$24.4B
2022
$24.0B
2023
$23.4B
2024
$23.7B
2025

Branches: 158 in 2020 to 136 in 2025. Institutions: 20 to 20. Top-three share: 46% to 47%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
TD Bank$5.3B22.5%18+34%
OceanFirst Bank$3.5B14.8%11+40%
JPMorgan Chase Bank$2.4B10.3%10+80%
Wells Fargo Bank$2.3B9.7%17+7%
Santander Bank$2.2B9.3%13+22%
Bank of America$1.9B7.9%10+8%
PNC Bank$1.5B6.3%8+102%
Provident Bank$972M4.1%8+316%
Manasquan Bank$797M3.4%5+79%
Citizens Bank$621M2.6%8-41%
Manufacturers and Traders Trust Company$546M2.3%7-31%
Kearny Bank$541M2.3%4+30%
Fulton Bank$367M1.5%4+66%
First Commerce Bank$238M1.0%3-9%
Flagstar Bank$231M1.0%4+32%
The Bank of Princeton$97M0.4%2+580%
Truist Bank$60M0.3%1+32%
Unity Bank$56M0.2%1no 2020 presence
Crown Bank$19M0.1%1-57%
Apple Bank$3M<0.1%1no 2020 presence

The 20 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the New York-Newark market

Ocean County is one of 30 counties that make up the New York-Newark, NY-NJ-CT-PA market, a Combined Statistical Area (ranked #1 of 293 U.S. markets by economic output). It produces 1.2% of the market’s output and holds 0.8% of its deposits.

MeasureOcean CountyShare of parent market
2024 GDP$24.6B1.2%
Deposits$23.7B0.8%
Population673,7463.0%

View the full New York-Newark market profile →

Recruiting in Ocean County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Ocean County.

See how we help banks recruit commercial banking talent