Market Intelligence

Tampa-St. Petersburg-Clearwater, FL

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026
Market Intelligence › Tampa-St. Petersburg-Clearwater, FL

Tampa-St. Petersburg-Clearwater, FL, a Metropolitan Statistical Area, holds $131.5 billion in deposits across 60 insured institutions and 609 branches, and ranks #23 of 293 U.S. markets by economic output. Raymond James Bank is the largest deposit holder at 31.5% share. The top three banks hold 52% of deposits, which places the market in the Moderate band. Deposits have grown 12.4% since 2021 while the branch count fell by 4.8%.

Economic scale
2024 Real GDP
$207.7B
#23 of 293
Population
3.42M
#20 of 293
GDP per Capita
$60,759
#89 of 293
Deposit market
Deposits (SOD, 6/30/26)
$131.5B
#28 of 293
Deposits per Capita
$38,474
#57 of 293
Deposits per Branch
$216M
#34 of 293
Competitive structure
Insured Institutions
60
#26 of 293
Branches per 100k Pop.
17.8
#232 of 293
Median Deposits per Institution
$326M
The median deposits booked by a single institution in the market. #79 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
48.2%
of market deposits held by banks with $100M to $100B in assets. #195 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
52%
The combined deposit share of the top three banks by deposits in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Market Deposits (SOD, 2021 to 2026) +12.4% over 5 years
$117.0B
2021
$130.7B
2022
$123.9B
2023
$122.7B
2024
$128.1B
2025
$131.5B
2026

Branches: 640 in 2021 to 609 in 2026. Institutions: 56 to 60. Top-three share: 52% to 52%. Average deposits per branch: $216M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
deposits
Raymond James Bank$41.4B31.5%1+36%
Bank of America$13.9B10.6%62-10%
Truist Bank$13.5B10.3%85-11%
Wells Fargo Bank$12.2B9.3%59-10%
JPMorgan Chase Bank$8.3B6.3%63+38%
Regions Bank$7.2B5.4%580%
Fifth Third Bank$4.6B3.5%45+35%
Valley National Bank$4.0B3.0%12+25%
The Bank of Tampa$2.6B2.0%11+1%
Pinnacle Bank$2.4B1.8%14+51%
Bank OZK$2.2B1.7%16+57%
PNC Bank$2.2B1.7%21+3%
TD Bank$1.9B1.4%22-6%
Climate First Bank$1.2B0.9%1+11,828%
SouthState Bank$1.2B0.9%10-6%
Hancock Whitney Bank$938M0.7%7+22%
Centennial Bank$937M0.7%11+15%
Third Federal Savings and Loan Association of Cleveland$816M0.6%5-20%
BayFirst National Bank$808M0.6%7+60%
EverBank$748M0.6%1+13%
BMO Bank$688M0.5%3+412%
Seacoast National Bank$686M0.5%6-3%
First Horizon Bank$673M0.5%5+27%
Flagship Bank$670M0.5%6+91%
The Huntington National Bank$589M0.4%8-31%
ServisFirst Bank$565M0.4%1+44%
Republic Bank & Trust Company$532M0.4%7-3%
The Northern Trust Company$402M0.3%2-4%
Cogent Bank$349M0.3%2+140%
Waterfall Bank$330M0.3%1no 2021 presence
First-Citizens Bank & Trust Company$321M0.2%6-15%
BankUnited$302M0.2%5-41%
TCM Bank$280M0.2%1+48%
First National Bank of Pasco$234M0.2%4-3%
BankFlorida$194M0.1%3+272%
American Momentum Bank$183M0.1%4-29%
Capital City Bank$179M0.1%3+42%
Central Bank$170M0.1%1+32%
Brannen Bank$143M0.1%2+45%
Amerant Bank$133M0.1%2no 2021 presence
Bank of Central Florida$115M0.1%3+809%
INB$101M0.1%1no 2021 presence
Citizens Bank and Trust$98M0.1%3no 2021 presence
American Pride Bank$96M0.1%1no 2021 presence
Century Bank of Florida$87M0.1%1-7%
TrustCo Bank$78M0.1%1+36%
Encore Bank$74M0.1%1no 2021 presence
Renasant Bank$67M0.1%1-53%
Florida Capital Bank$35M<0.1%1+4%
United Community Bank$34M<0.1%1-60%
Sunflower Bank$33M<0.1%1-64%
Stearns Bank$27M<0.1%1-3%
Metro City Bank$25M<0.1%1+229%
Echelon Bank$23M<0.1%3no 2021 presence
Beal Bank USA$15M<0.1%1+14%
Gulf Atlantic Bank$12M<0.1%1no 2021 presence
Woodforest National Bank$1M<0.1%1no 2021 presence
Members Trust Company$0M<0.1%10%
BNY Mellon$0M0.0%1no 2021 presence
CIBC National Trust Company$0M0.0%1no 2021 presence

The 60 insured institutions with a branch presence in this market, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Hillsborough CountyFlorida$121.0B1,574,11558.3%34.2%
Pinellas CountyFlorida$62.3B948,56330.0%56.3%
Pasco CountyFlorida$18.8B674,5169.0%7.1%
Hernando CountyFlorida$5.7B221,7012.7%2.4%

Recruiting in the Tampa-St. Petersburg-Clearwater market

Deposits are moderately concentrated here, held by a mix of institutions rather than dominated by one. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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Other markets in Florida

All 293 markets and the 1,523 counties with a branch within a CSA or MSA are covered in the Market Intelligence resource. See the methodology for how each figure is built and when to expect updates, or the disclaimer for how this data should, and should not, be read.