Market Intelligence

Kent County, DE

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026

Kent County, Delaware, a core county of the Philadelphia-Reading-Camden, PA-NJ-DE-MD market, holds $3.0B in deposits across 11 insured institutions and 25 branches. Wilmington Savings Fund Society, FSB is the largest deposit holder at 31.0% share. The top three banks hold 64% of deposits, which places the county in the Concentrated band. Deposits have fallen 22.8% since 2021 while the branch count fell by 16.7%. It produced $9.1B of real gross domestic product in 2024, ranking #387 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$9.1B
#387 of 1,523
Population
194,786
#364 of 1,523
GDP per Capita
$46,560
#686 of 1,523
Deposit market
Deposits (SOD, 6/30/26)
$3.0B
#497 of 1,523
Deposits per Capita
$15,614
#1,176 of 1,523
Deposits per Branch
$122M
#385 of 1,523
Competitive structure
Insured Institutions
11
#597 of 1,523
Branches per 100k Pop.
12.8
#1,385 of 1,523
Median Deposits per Institution
$191M
The median deposits booked by a single institution in the county. #376 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
43.9%
of county deposits held by banks with $100M to $100B in assets. #1,141 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
64%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2021 to 2026)-22.8% over 5 years
$3.9B
2021
$3.4B
2022
$3.3B
2023
$3.4B
2024
$2.9B
2025
$3.0B
2026

Branches: 30 in 2021 to 25 in 2026. Institutions: 11 to 11. Top-three share: 74% to 64%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Wilmington Savings Fund Society, FSB$942M31.0%5+19%
Manufacturers and Traders Trust Company$565M18.6%4-63%
PNC Bank$454M14.9%3-21%
Shore United Bank$288M9.5%3+50%
Citizens Bank$272M8.9%3-4%
Wells Fargo Bank$191M6.3%1-14%
TD Bank$184M6.0%1+19%
Artisans' Bank$76M2.5%1-2%
JPMorgan Chase Bank$41M1.3%1no 2021 presence
First Citizens Community Bank$19M0.6%1-44%
FSNB$8M0.3%2-37%

The 11 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Philadelphia-Reading-Camden market

Kent County is one of 16 counties that make up the Philadelphia-Reading-Camden, PA-NJ-DE-MD market, a Combined Statistical Area (ranked #11 of 293 U.S. markets by economic output). It produces 1.7% of the market’s output and holds 0.4% of its deposits.

MeasureKent CountyShare of parent market
2024 GDP$9.1B1.7%
Deposits$3.0B0.4%
Population194,7862.6%

View the full Philadelphia-Reading-Camden market profile →

Recruiting in Kent County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Kent County.

See how we help banks recruit commercial banking talent