Market Intelligence

Atlantic County, NJ

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026

Atlantic County, New Jersey, a core county of the Philadelphia-Reading-Camden, PA-NJ-DE-MD market, holds $7.4B in deposits across 11 insured institutions and 43 branches. TD Bank is the largest deposit holder at 25.6% share. The top three banks hold 65% of deposits, which places the county in the Concentrated band. Deposits have grown 0.9% since 2021 while the branch count fell by 17.3%. It produced $15.1B of real gross domestic product in 2024, ranking #267 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$15.1B
#267 of 1,523
Population
278,657
#263 of 1,523
GDP per Capita
$54,243
#474 of 1,523
Deposit market
Deposits (SOD, 6/30/26)
$7.4B
#257 of 1,523
Deposits per Capita
$26,463
#562 of 1,523
Deposits per Branch
$171M
#146 of 1,523
Competitive structure
Insured Institutions
11
#559 of 1,523
Branches per 100k Pop.
15.4
#1,260 of 1,523
Median Deposits per Institution
$436M
The median deposits booked by a single institution in the county. #63 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
38.6%
of county deposits held by banks with $100M to $100B in assets. #1,209 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
65%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2021 to 2026)+0.9% over 5 years
$7.3B
2021
$7.6B
2022
$7.1B
2023
$7.0B
2024
$7.2B
2025
$7.4B
2026

Branches: 52 in 2021 to 43 in 2026. Institutions: 12 to 11. Top-three share: 63% to 65%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
TD Bank$1.9B25.6%8+2%
OceanFirst Bank$1.7B23.7%6+10%
Bank of America$1.2B16.2%60%
Wells Fargo Bank$750M10.2%5-28%
PNC Bank$548M7.4%4-2%
Fulton Bank$436M5.9%4+29%
Parke Bank$435M5.9%2+4%
The First National Bank of Absecon$176M2.4%4+13%
Truist Bank$144M2.0%2+22%
Sturdy Savings Bank$48M0.6%1+24%
Crown Bank$10M0.1%1-33%

The 11 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Philadelphia-Reading-Camden market

Atlantic County is one of 16 counties that make up the Philadelphia-Reading-Camden, PA-NJ-DE-MD market, a Combined Statistical Area (ranked #11 of 293 U.S. markets by economic output). It produces 2.9% of the market’s output and holds 1.0% of its deposits.

MeasureAtlantic CountyShare of parent market
2024 GDP$15.1B2.9%
Deposits$7.4B1.0%
Population278,6573.7%

View the full Philadelphia-Reading-Camden market profile →

Recruiting in Atlantic County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Atlantic County.

See how we help banks recruit commercial banking talent