Market Intelligence

Davidson County, TN

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Davidson County, Tennessee, a core county of the Nashville-Davidson--Murfreesboro, TN market, holds $57.1B in deposits across 37 insured institutions and 214 branches. Pinnacle Bank is the largest deposit holder at 27.1% share. The top three institutions hold 55.7% of deposits, which places the county in the moderately concentrated band. Deposits have grown 13.6% since 2020 while the branch count rose by 12. It produces $93.0B of output, ranking #51 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$93.0B
#51 of 1,523
Total Deposits
$57.1B
#51 of 1,523
Population
745,904
#92 of 1,523
GDP per Capita
$124,704
#37 of 1,523
Insured Institutions
37
#52 of 1,523
Deposits per Branch
$267M
#58 of 1,523
Deposits per Capita
$76,488
#34 of 1,523
Branches per 100k Pop.
28.7
#536 of 1,523
Median Institution Size
$394M
Median deposits of the institutions operating in the county. #80 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
15.9%
of market deposits held by banks with $100M to $50B in assets. #1,412 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
55.7%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+13.6% over 5 years
$50.2B
2020
$55.0B
2021
$54.9B
2022
$55.9B
2023
$53.8B
2024
$57.1B
2025

Branches: 202 in 2020 to 214 in 2025. Institutions: 33 to 37. Top-three share: 56.2% to 55.7%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Pinnacle Bank$15.4B27.1%13+48%
Bank of America, National Association$10.3B18.1%20-7%
Regions Bank$6.1B10.6%33-10%
Truist Bank$5.5B9.7%20-1%
First Horizon Bank$2.9B5.1%15-15%
U.S. Bank National Association$2.4B4.3%13+52%
FirstBank$2.4B4.1%5+145%
Fifth Third Bank, National Association$2.0B3.5%22-35%
Simmons Bank$1.1B2.0%3+460%
Wells Fargo Bank, National Association$1.1B1.9%9-22%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Nashville-Davidson--Murfreesboro market

Davidson County is one of 20 counties that make up the Nashville-Davidson--Murfreesboro, TN market, a Combined Statistical Area (ranked #28 of 293 U.S. markets by economic output). It produces 49.4% of the market’s output and holds 55.1% of its deposits.

MeasureDavidson CountyShare of Nashville-Davidson--Murfreesboro market
2024 GDP$93.0B49.4%
Deposits$57.1B55.1%
Population745,90430.4%

View the full Nashville-Davidson--Murfreesboro market profile →

Recruiting in Davidson County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Davidson County, on a retained basis.

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