Market Intelligence

Nashville-Davidson--Murfreesboro, TN

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market Intelligence › Nashville-Davidson--Murfreesboro, TN

Nashville-Davidson--Murfreesboro, TN, a Combined Statistical Area, holds $103.6 billion in deposits across 75 insured institutions and 660 branches, ranking #28 of 293 U.S. markets by economic output. Pinnacle Bank is the largest deposit holder at 20.8% share. The top three institutions hold 42.8% of deposits, which places the market in the fragmented band. Deposits have grown 21.3% since 2020 while the branch count rose by 2.3%.

Economic scale
2024 Real GDP
$188.5B
#28 of 293
Population
2.45M
#35 of 293
GDP per Capita
$76,839
#15 of 293
Deposit market
Total Deposits
$103.6B
#32 of 293
Deposits per Capita
$42,241
#38 of 293
Deposits per Branch
$157M
#58 of 293
Competitive structure
Insured Institutions
75
#18 of 293
Branches per 100k Pop.
26.9
#110 of 293
Median Deposits per Institution
$340M
The median deposits booked by a single institution in the market. #61 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
30.7%
of market deposits held by banks with $100M to $50B in assets. #237 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: fragmented
42.8%
The combined deposit share of the three largest institutions in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total market deposits (nominal), 2020 to 2025 +21.3% over 5 years
$85.4B
2020
$94.1B
2021
$98.0B
2022
$99.0B
2023
$98.3B
2024
$103.6B
2025

Branches: 645 in 2020 to 660 in 2025. Institutions: 74 to 75. Top-three share: 43.6% to 42.8%. Deposits per branch: $157M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
Pinnacle Bank$21.5B20.8%37+56%
Bank of America$13.0B12.6%34-4%
Regions Bank$9.8B9.5%67-1%
Truist Bank$7.4B7.1%35+3%
First Horizon Bank$6.1B5.8%42-6%
FirstBank$5.3B5.2%28+178%
Wilson Bank and Trust$4.5B4.3%27+80%
U.S. Bank$4.2B4.0%34+47%
Fifth Third Bank$3.8B3.7%39-3%
First Farmers and Merchants Bank$1.5B1.5%21+10%
Wells Fargo Bank$1.5B1.5%16-10%
Simmons Bank$1.5B1.5%10+225%
Volunteer Bank$1.4B1.4%17+104%
JPMorgan Chase Bank$1.2B1.2%24+1,591%
United Community Bank$1.1B1.1%14no 2020 presence
Truxton Trust Company$1.1B1.0%1+104%
City National Bank$1.0B1.0%1+68%
Cadence Bank$911M0.9%4+314%
Studio Bank$861M0.8%2+208%
Citizens Bank of Lafayette$817M0.8%13+45%
InsBank$800M0.8%2+72%
ServisFirst Bank$783M0.8%1+42%
The Farmers Bank$760M0.7%9+21%
Renasant Bank$733M0.7%7+16%
First Commerce Bank$672M0.6%5+80%
First Community Bank of Tennessee$621M0.6%4+26%
Macon Bank and Trust Company$605M0.6%6+68%
Old National Bank$547M0.5%12no 2020 presence
First Federal Bank$521M0.5%9+42%
Bank OZK$462M0.4%1no 2020 presence
Citizens Bank$431M0.4%4+22%
First Freedom Bank$424M0.4%3+26%
TriStar Bank$423M0.4%7+38%
PNC Bank$421M0.4%6no 2020 presence
F&M Bank$418M0.4%8+26%
First Vision Bank of Tennessee$374M0.4%5+38%
Heritage Bank & Trust$356M0.3%4+108%
The First National Bank of Middle Tennessee$340M0.3%6+486%
Southern Bank of Tennessee$335M0.3%4+49%
Coffee County Bank$333M0.3%3+72%
Citizens Community Bank$308M0.3%3+41%
CedarStone Bank$305M0.3%3+61%
First National Bank$295M0.3%3no 2020 presence
Synovus Bank$285M0.3%3-33%
Bank of Dickson$255M0.2%4+13%
Edmonton State Bank$234M0.2%3no 2020 presence
Citizens Tri-County Bank$234M0.2%4+46%
Legends Bank$193M0.2%5+77%
Sonata Bank$186M0.2%1no 2020 presence
Apex Bank$179M0.2%5+240%
Citizens Savings Bank and Trust Company$166M0.2%1+138%
SmartBank$160M0.2%3+29%
First Citizens National Bank$153M0.1%3+29%
Peoples Bank & Trust Company$145M0.1%1+49%
Lineage Bank$143M0.1%2no 2020 presence
Oakworth Capital Bank$142M0.1%1no 2020 presence
BankTennessee$133M0.1%3+151%
First Financial Bank$123M0.1%3+1%
Republic Bank & Trust Company$113M0.1%4+98%
First-Citizens Bank & Trust Company$112M0.1%2+121%
Mountain Commerce Bank$97M0.1%1no 2020 presence
Builtwell Bank$94M0.1%2+14%
Bank of Frankewing$92M0.1%1+72%
CB&S Bank, Inc.$80M0.1%4+18%
Bank of Tennessee$80M0.1%3-1%
First National Bank of Pulaski$78M0.1%1+54%
C3bank$70M0.1%1no 2020 presence
Lawrenceburg Federal Bank$68M0.1%1+21%
Commercial Bank$43M0.0%1+253%
Wayne County Bank$40M0.0%2no 2020 presence
Tower Community Bank$32M0.0%3+53%
Traditions First Bank$29M0.0%1-44%
Peoples Bank$25M0.0%1no 2020 presence
FSNB$17M0.0%8-7%
Homeland Community Bank$13M0.0%1no 2020 presence

The 75 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution’s deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Davidson CountyTennessee$93.0B745,90449.4%55.1%
Williamson CountyTennessee$31.5B272,06116.7%14.1%
Rutherford CountyTennessee$21.9B386,35211.6%7.6%
Sumner CountyTennessee$9.2B215,5384.9%5.3%
Wilson CountyTennessee$7.7B175,0334.1%4.7%
Maury CountyTennessee$5.8B118,1313.1%2.1%
Coffee CountyTennessee$3.4B62,4191.8%1.4%
Robertson CountyTennessee$2.8B80,1751.5%1.4%
Bedford CountyTennessee$2.4B55,2731.3%1.2%
Dickson CountyTennessee$2.3B58,6621.2%1.5%
Franklin CountyTennessee$1.4B45,5790.8%0.7%
Cheatham CountyTennessee$1.4B42,7780.7%0.7%
Marshall CountyTennessee$1.3B38,0710.7%0.8%
Lawrence CountyTennessee$1.2B46,9140.7%0.9%
Smith CountyTennessee$669M20,9810.4%0.7%
Macon CountyTennessee$643M27,6630.3%0.9%
Hickman CountyTennessee$544M26,2190.3%0.3%
Moore CountyTennessee$510M6,9200.3%0.1%
Cannon CountyTennessee$329M15,2960.2%0.2%
Trousdale CountyTennessee$230M12,6230.1%0.2%

Recruiting in the Nashville-Davidson--Murfreesboro market

No single institution dominates deposits here, which often means more competitors of a size where a well-positioned team has room to compete. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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Other markets in Tennessee

All 293 markets and the 1,523 counties with a branch within a CSA or MSA are covered in the Market Intelligence resource. See the methodology for how each figure is built and when to expect updates, or the disclaimer for how this data should, and should not, be read.